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Most email service providers follow these lists to block promotional, malicious, and spam content.

Your domain and email addresses might get into email blacklists.

More of your emails are likely to redirect to Gmail spam filter, and this impacts the conversion rate in further stages of the process.Īpart from this, if your prospects spam report your emails in Gmail, it severely hits your sender reputation. An email in Gmail’s spam folder is quite likely to stay unopened, which signals the service of your content’s relevance. It has consequences reaching far wider than lower response rates. When your sales emails filter into Gmail’s spam, it isn’t just about your prospecting efforts falling through. Make warm connections and get the basics right How Spam Deliveries to Gmail Impact You